# The tokenization of real-world assets

We have already considered how the fractionable tokens work in relation to ownership of real-life players and their performance. What this means for the blockchain and digital asset world is that users have a new way of presenting and storing value – enabling any user to buy or invest in the virtually illiquid assets of their favourite brands and companies or players.

What this means in practice is that rewards for users are based on the real time performance of any given event and its outcome.
